"Publish null results to prevent the field from being misled Jena described pitching several ideas — spikes in domestic violence after HBO fight nights, ADHD diagnoses on snowy days when kids can't go outside for recess, traffic deaths spiking during Amber Alerts — that all came back with no effect. He pointed out: 'we're very outcome-oriented. At the start of our conversation, I gave you two ideas that I thought were really clever for which we didn't find anything. The world would never hear about them.' The systematic disappearance of null results from public discourse creates a distorted picture of what actually matters, leaving practitioners chasing interventions for non-problems. Anyone commissioning or consuming research should actively seek out and share findings that 'didn't work' — they are as informative as findings that did. Source: Bapu Jena, Freakonomics Radio, Smartphones, Online Music Streaming, and Traffic Fatalities"